Colour Edition Blossom
RackBuddy, the Danish specialist for flexible storage solutions with an industrial look, is focusing on colours for the first time: Hamburg-based studio Besau-Marguerre received Carte Blanche and wraps five RackBuddy bestsellers in three expressive colours. The Blossom edition is available from September 2022. The concept for the new RackBuddy colour world grew naturally. „We spend a lot of time in the garden and find it exciting that natural tones are mostly associated with brown or green,“ says Eva Marguerre. „Yet many flowers bloom in loud, strong colours. That’s how the idea for the Blossom Edition came about.“
In keeping with the flowery seasons of spring, summer and autumn, the designer duo chose bright yellow („mimosa“), earthy pastel violet („lilac“) and
muted reddish beige („dalia“) for five RackBuddy designs, which can be used in countless ways to add colourful highlights to walls but are also eyecatchers on their own. „The theme of colour is our speciality. We think colour is just as important as form, because colour changes a product enormously,“ says Marcel Besau.
It was important to the designer duo to create a harmonious triad, but still give one colour the role of the leading actor: „The yellow „mimosa“ is loud, sets accents, is very present and a clear shade with which you can also set great accents in a simple interior with a lot of wood and beige tones. The beige-red „Dalia“, on the other hand, is a muted tone, takes a back seat and blends in. And „lilac“ is a mixture – it is more colourful than „dalia“ but more subtle than „mimosa“. „Lilac“ sets colour highlights, but is not as striking as the yellow,“ says Eva Marguerre.
Shop the collEction here: WWW.RACKBUDDY.COM
Photos: SONJA TOBIAS